展會新聞

2017中國（青島）國際名酒暨進出口食品博覽會

未知 2017-01-05 15:35 展會新聞

2017中國（青島）國際名酒暨進出口食品博覽會

2017 China (Qingdao) international wine & import and export food expo.

展覽時間：2017年8月18-20日 Exhibition date: Sep 8-10, 2017

展覽場地：青島國際會展中心 Exhibition space: Qingdao international convention center

主辦單位/Organizer：

    中貿(mào)國際經(jīng)濟貿(mào)易推廣服務(wù)中心
    Trade in international economic and trade promotion service center in shandong

    承辦單位/Organizer：

山東中貿(mào)國際會展有限公司
Trade in shandong international exhibition co., LTD

青島中貿(mào)國際展覽有限公司
Qingdao trade in international exhibition co., LTD

安徽中貿(mào)展覽有限公司
Trade exhibition co., LTD in anhui

合肥華舜展覽有限公司
Hefei v-one exhibition co., LTD

中貿(mào)（江蘇）國際會展有限公司
Zhongmao international conference and exhibition (jiangsu) co., LTD
宣傳推廣/Promotion：

山東高登國際文化傳媒有限公司
Shandong Gordon international culture media co., LTD

【邀請函/The invitation 】

【展會背景/The exhibition background】

青島市，又被譽為“東方瑞士”，地處山東半島東南部沿海，隔海與朝鮮半島相望。是山東省經(jīng)濟中心城市，計劃單列市、副省級城市、全國首批沿海開放城市，世界啤酒之城、是國務(wù)院批準的山東半島藍色經(jīng)濟區(qū)規(guī)劃核心區(qū)域龍頭城市。青島擁有國際性海港和區(qū)域性樞紐空港，有一個國家級新區(qū)（青島西海岸新區(qū)），經(jīng)濟總量緊排上海浦東新區(qū)和天津濱海新區(qū)之后，位列第三。 2016年4月25日，《第一財經(jīng)周刊》發(fā)布了新的中國城市分級排名榜單，這份榜單里青島被定義為一線城市。是繁華的國際現(xiàn)代都市和舉世聞名的風景旅游、度假避暑勝地。

Qingdao, known as the "Oriental Switzerland" again, is located in the shandong peninsula in southeastern coastal, on the other side of the sea and the Korean peninsula. Is the economic center city in shandong province and cities under separate state planning, deputy provincial city, the national first batch of coastal open cities, the city of beer in the world, is the shandong peninsula blue economic zone approved by the state council leading urban planning the core area. Qingdao international harbor and regional hub airport, there is a new city (the west coast of Qingdao, new city) at the national level, economy tight line of Shanghai pudong new area and tianjin binhai new area, the third. On April 25, 2016, the China Business Weekly magazine released a new Chinese city classification ranking list, the list is defined as a line in Qingdao city. Is a prosperous international modern city and the famous scenery tourism, vacation, summer resort.

青島港始建于1892年，是具有119年歷史的國家特大型港口。主要從事各類進出口貨物的裝卸、儲存、中轉(zhuǎn)、分撥等物流服務(wù)和國際國內(nèi)客運服務(wù)，與世界上130多個國家和地區(qū)的450多個港口有貿(mào)易往來。青島前灣保稅港區(qū)設(shè)立于膠州灣西岸，規(guī)劃面積9.72平方公里，是全國唯一一家按照"功能整合、政策疊加"的要求，以保稅區(qū)、保稅物流園區(qū)以及臨近港口整合轉(zhuǎn)型升級形成的保稅港區(qū)。綜合了三者的所有功能和政策，并實現(xiàn)區(qū)港合一，擁有其他保稅區(qū)域所沒有的口岸功能。

Qingdao port was founded in 1892, is a country with 119 years of history oversize port. Mainly engaged in all kinds of import and export of goods loading and unloading, storage, transit, distribution and other logistics service and international domestic passenger services, and the world more than 450 ports in over 130 countries and regions. Qingdao qianwan bonded port area established in jiaozhou bay west bank, planning area of 9.72 square kilometers, is the only company in accordance with the requirements of the "functional integration, superposition of policy", in the bonded area, bonded logistics park and the adjacent port integration transformation and upgrading of formation of the bonded port area. A combination of all three functions and policy, and realize the port area, port bonded area do not have other functions.

近年來，進口食品行業(yè)在我國發(fā)展迅猛。據(jù)國家統(tǒng)計局研究資料顯示，目前我國的進口食品的年銷售額已經(jīng)過千億，并以每年15%的速度增長，預(yù)計到2018年將高達4800億，中國將成為全球最大的進口食品消費國。進口食品在國內(nèi)市場的迅速發(fā)展并非偶然，在食品本身的特性上，他們品種豐富，質(zhì)量優(yōu)秀，口感有異域風情，容易受到追捧，面對國產(chǎn)食品不斷出現(xiàn)質(zhì)量安全事故，消費者有意愿轉(zhuǎn)向進口食品，而對于進口商和經(jīng)銷商來說，他們的利潤空間很高，具有很強的吸引力。

In recent years, the imported food industry developing rapidly in our country. According to the national bureau of statistics research data shows, at present our country imported food sales has after billions of years, and is growing at 15% a year, is expected to be up to 480 billion in 2018, China will become the world's largest consumer of imported food. Imported foods in the rapid development of the domestic market is not an accident, on the characteristics of the food itself, they are rich in variety, excellent quality, taste have different region amorous feelings, easy to popular, in the face of domestic food appear constantly quality safety accident, consumers are willing to import food, and for importers and distributors, their profit space is very high, has a strong appeal.

山東中貿(mào)國際經(jīng)濟貿(mào)易推廣服務(wù)中心隸屬山東省商務(wù)廳，經(jīng)山東省民政廳備案成立的非企業(yè)單位，中貿(mào)國際成立十五年，是中國著名的展會主辦機構(gòu)，已形成集團化跨行業(yè)的綜合性集團公司。旗下?lián)碛猩綎|中貿(mào)國際會展有限公司、安徽中貿(mào)展覽有限公司、北京舜天會展有限公司、合肥華舜展覽有限公司、中貿(mào)（江蘇）國際會展有限公司、青島中貿(mào)國際展覽有限公司、南昌中貿(mào)展覽有限公司、山東高登國際文化傳媒有限公司、濟南花楸樹婚禮策劃有限公司9個全資子公司，在上海、廣州、武漢、沈陽、貴陽、成都6個城市設(shè)有辦事處，是中國成立較早、規(guī)模實力最大的展覽機構(gòu)之一。

中貿(mào)國際每年在各地舉辦30余場大型博覽會，現(xiàn)已成功組織幾百余在全國頗具影響的大型博覽會。食品類展會每年在國內(nèi)各省市舉辦12場以上，其中在濟南舉辦已有10屆的“全國食品博覽會”，在合肥舉辦已經(jīng)有13屆的“安徽糖酒食品交易會”，在南京舉辦的“南京糖酒食品交易會”，在南昌舉辦的“江西糖酒食品交易會”，在山東樂陵舉辦的“樂陵棗博會”等多個大型活動。中貿(mào)國際擁有6萬余家忠實的參展商，300萬多家經(jīng)銷商、采購商數(shù)據(jù)資源，在舉辦食品類展會上有著龐大的資源和辦展優(yōu)勢。

如此巨大的商機是支持2017中國（青島）國際名酒暨進出口食品博覽會（CIWFE）辦全國大展的基礎(chǔ)。

Such a huge business opportunity is to support the 2017 China (Qingdao) international wine and food import and export fair (CIWFE) do the basis of the national exhibition.

【2017CIWFE優(yōu)勢/CIWFE 2017 advantage】

（一）為什么是青島/why is Qingdao：

1、山東是中國最大食品消費市場和中國最大食品生產(chǎn)基地之一、山東——世界級的輕重工業(yè)制造工廠、中國最大的食品醫(yī)藥化工產(chǎn)業(yè)基地、環(huán)渤海經(jīng)濟圈最大的經(jīng)濟體；

Shandong province is China's largest food consumption market and one of the biggest food production base in China, shandong, the weight of the world class manufacturing factories, China's largest food medicine, chemical industry base, the largest economy in the bohai economic circle;

2、青島— 中日韓貿(mào)易合作區(qū)、環(huán)渤海經(jīng)濟區(qū)副中心、最具活力的國家級創(chuàng)業(yè)型城市.

Qingdao, China, Japan and South Korea and trade cooperation zones, vice center link bohai sea economic zone, the most dynamic national entrepreneurial city

3、產(chǎn)業(yè)集群—全國最大的海洋食品產(chǎn)業(yè)集群、全國最大食用農(nóng)副產(chǎn)品產(chǎn)業(yè)集群、全國最大產(chǎn)量的肉類基地、全國最大的果蔬生產(chǎn)基地、全國最大的食用菌產(chǎn)業(yè)基地、全國最大的醫(yī)藥獸藥原料藥產(chǎn)業(yè)集群；

Industry cluster - the nation's largest Marine food industrial clusters, the largest consumption of agricultural and sideline products industry cluster, the meat of the nation's largest production base, the country's largest fruit and vegetable production base, the nation's largest edible fungus industry base, the country's largest pharmaceutical veterinary API industry cluster;

4、山東交通優(yōu)勢居中國之最：（海：青島港、日照港、煙臺港、威海港，黃河、大運河穿梭山東；高速公路：山東省市中國高速網(wǎng)線覆蓋最全的省份，由26條國家級高速穿越山東；機場：擁有濟南、青島、威海、煙臺、濰坊、臨沂、濟寧等大型國際機場；高鐵：每十分鐘就有京滬高鐵一趟穿越山東）。

The most: (sea of shandong traffic advantages in China: Qingdao port, rizhao port, port, major, the Yellow River, the grand canal through shandong; highway: the most complete high-speed Internet coverage of the provinces in China, shandong provinces and cities of 26 national highway through the shandong; airport: have jinan, Qingdao, weihai, yantai, weifang, linyi, jining and other large international airport; the high-speed rail: have the beijing-shanghai high-speed railway every ten minutes a trip through the shandong).

（二）為什么是8月18日/Why is August 8：

每年八月過后，企業(yè)要在原定的年銷售計劃推進執(zhí)行的節(jié)點上進行一次重新梳理，這不僅是對上半年的銷售總結(jié)，更是對下半年中秋、春節(jié)這兩個關(guān)鍵旺季的沖量的決策。九月的選擇，決定整個一年的銷量！也是經(jīng)銷商為下半年產(chǎn)品做準備的時候！

After August, enterprises must advance in the original sales plan to perform on the node on a comb again, this is not only for the first half of the sales summary, especially for the second half of the year, Spring Festival, Mid-Autumn festival this two key season impulse decision. The choice of September, decided to sales of the whole year! Is also a time for dealers to get ready for the second half of the product!

（三）為什么來參展/Why to show：

1、反哺式招觀：觀眾全部免費住宿，山東省周邊省市500公里境內(nèi)全用大巴免費接到會場，這是中國首創(chuàng)，組委會投巨資打造2017 CIWFE。誓打造中國效果最好的展會。

The concept of feedback type recruit: audience all free accommodation, peripheral provinces and cities in shandong province in 500 kilometers by bus all free from the meeting, this is the first in China, the brand CIWFE 2017 organizing committee. Make China the best exhibition effect.

2、深耕細作近悅遠來：2017CIWFE承辦單位中貿(mào)國際經(jīng)過十五年的年的深耕細作，我們擁有成熟的辦展經(jīng)驗和6萬家忠實參展商以及300萬買家數(shù)據(jù)庫，讓參展企業(yè)效果有保證。

High-value, Its shores: 2017 ciwfe organiser zhongmao international after fifteen years of years of high-value, we have a mature experience in exhibition and 6 m loyal exhibitors and buyers 3 million database, make enterprises effect is guaranteed.

【展示內(nèi)容/The exhibition content】

(一)國內(nèi)企業(yè)展區(qū)/Domestic enterprises exhibition area

白酒、葡萄酒、啤酒、功能酒；Liquor, wine, beer, wine;

各種食品、飲料、生物食品、乳制品、烘焙、糖果糕點等 All kinds of food, beverage, food, meat products, dairy products, baking, candy, cakes, etc

(二)國際企業(yè)展區(qū)：International business exhibition area:

進口洋酒、烈性酒、啤酒、進口葡萄酒、進口食品、飲料、乳制品等
Imported wine, liquor, beer，imported food, beverage, dairy products, etc

【觀眾來源/Source of the audience】

1、流通領(lǐng)域：酒水、副食品批發(fā)貿(mào)易商、經(jīng)銷商、零售商、進口商、加盟商、網(wǎng)商等。

2、采購商：國內(nèi)各省市大型商超、百貨公司、星級酒店、中高檔餐飲機構(gòu)、賓館、會所、酒吧、咖啡廳、夜總會、連鎖餐廳和連鎖酒店、免稅經(jīng)營者、賣場、便利店等。

3、團購商：全國各省市機關(guān)單位、大型集團、商業(yè)地產(chǎn)、餐廳、零售商等。

4、投資者：酒類收藏人士、品酒愛好者、高檔會所以及預(yù)進軍糖酒食品業(yè)的投資者。

5、國際貿(mào)易商：海外糖酒食品國際貿(mào)易商、采購商、進出口商，跨境電商。

6、協(xié)會媒介：各省市行業(yè)主管單位、酒類食品商協(xié)會、媒介媒體。

1, circulation field: beverage, non-staple food wholesale traders, distributors, retailers, importers, franchisees, electronic retailing, etc.

2, purchaser: large domestic various provinces and cities, department stores, star hotels, upscale dining establishments, hotels, clubs, bars, cafes, clubs, restaurant chains and chain hotels, duty-free operator, stores, convenience stores, etc.

3, group-buying business: agency units all over the country provinces and cities, large group, commercial real estate, restaurants, retailers, etc.

4, investors: wine collectors, wine lovers, upscale clubs, and advance into sugar and wine industry investors.

5, international traders: rum food overseas international traders, buyers, importers and exporters, cross-border electrical contractor.

6, Media:association director unit, wine food association of provinces and cities, media and media.

【宣傳推廣】

1、派發(fā)50萬張參觀券和20萬份邀請函以及10萬份《展前預(yù)覽》直接邀請山東省青島、濟南、煙臺、淄博、濰坊、臨沂、濟寧、威海、日照、東營、泰安、聊城、德州、濱州、棗莊、萊蕪、菏澤十七地市以及下屬的134個縣市的商場超市、批發(fā)市場、餐飲酒店、賓館和相關(guān)政府部門、企業(yè)、代理商前來參觀、洽談、定貨。

2、通過國內(nèi)各大專業(yè)展會宣傳，如：上海、廣州、深圳、成都、北京等展會，大量派發(fā)邀請函、門票、展訊、激發(fā)買方的興趣，形成全方位、轟炸式宣傳。

3、通過與全省17地市專業(yè)批發(fā)市場的合作，邀請經(jīng)銷、代理等專業(yè)人士參觀、洽談。

4、組委會設(shè)立專門的觀眾組織部，建立的龐大專業(yè)觀眾數(shù)據(jù)庫。通過電話、傳真、電子郵件、直郵、拜訪、手機短信等多種形式邀請目標客戶參觀，傾力讓參展商獲得滿意的參展效果。讓參展商在短時間里擴展更多業(yè)務(wù)。全心全意服務(wù)于參展商，與參展商共同進步、共同發(fā)展。

5、國內(nèi)及國際性權(quán)威專業(yè)的刊物上連續(xù)刊登大會廣告，并做專題報道例：將在中國食品報、中國食品質(zhì)量報、中國食品導(dǎo)報、《中國食品工業(yè)》等30多家刊物上作大量宣傳。

    6、專業(yè)網(wǎng)站：展會將在進口食品網(wǎng)，中國進口食品網(wǎng)，中國紅酒網(wǎng)，葡萄酒咨詢網(wǎng)等100多家網(wǎng)站上作大量宣傳。

    7、通過大量紅色請柬，特邀全國各省市相關(guān)協(xié)會、學(xué)會、政府管理機構(gòu)及科研院所的領(lǐng)導(dǎo)及工程師技術(shù)人員組織組團等到會觀摩。

8、在國內(nèi)大眾性及專業(yè)報紙及電視臺上連續(xù)刊登廣告以及輻射全國的專業(yè)媒體上做展會宣傳報道，由臨近會期一個月連續(xù)發(fā)布展會信息并做專題報到。

9、國際部重點邀請國外專業(yè)買家，通過國外駐華大使館商務(wù)處及國外食品行業(yè)協(xié)會邀請參展商及觀展商。

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